Website trade-in leads made simple

Get more qualified seller leads from your own website.

OfferCapture.ai adds a branded instant-offer widget to your existing site, so visitors get a clear vehicle offer and your team gets a ready-to-follow-up lead.

Instant offers for visitorsSetup in minutesMatches your siteDealer-owned leads
Built for dealer websites

Turn your traffic into real acquisition opportunities.

OfferCapture.ai gives your existing website a simple instant-offer experience, so visitors can start selling their car without leaving your dealership brand.

More qualified seller leads

Visitors share the vehicle, contact details, and intent before your team follows up.

Instant offers on your site

Shoppers get a clear offer while they are still engaged with your dealership.

Looks like your store

Colors, logo, button text, and layout can match the site your customers already trust.

Start free trial
northlineautos.com/sell-your-car
Northline Auto Group

Sell your car

Get an instant offer from our appraisal team.

Visitors stay on your site, start from a branded CTA, and get a clear value before your team follows up.

No obligationFast follow-upTrade or sell
Site CTA clicked
Branded offer modal opens without leaving the page.

Visitor modal

Your instant offer is ready

Complete
Vehicle
2021 Honda Accord Touring
Mileage
42,180
Condition
Very good
Estimated offer
$24,850
Contact details captured

Dealer lead received

Qualified seller lead

Lead sourceWebsite modal
ContactVerified
Next stepAppraisal follow-up
2021 Accord Touring - $24,850 offer

Seconds to sign up. Minutes to launch.

A simple path from signup to seller leads.

Easy to implement: a branded widget on your website, a clear offer for the visitor, and a lead your team can work right away.

Step 1

Choose the experience

Choose from different form flows, adjust the style, colors, copy, and layout to fit your store.

Step 2

Add it to your website

Start with a hosted link or add one script to your site. Most teams can test the widget in minutes.

Step 3

Follow up with better leads

Visitors see an instant offer and your team receives the seller details needed to move quickly.

More control when you need it

Start simple, then tune the details.

The first job is getting seller leads from your site. As your team grows, OfferCapture.ai has the controls to support a more advanced acquisition process.

Instant offer logic

Show visitors a clear offer using your acquisition settings and risk tolerance.

Branded widget styling

Match the widget to each store with colors, logo, copy, and form layout options.

Verification choices

Use no verification, email verification, or email plus SMS based on your process.

Counter-offer workflow

Capture the seller response and keep the conversation moving from your dashboard.

Lead follow-up

Your team sees the vehicle, contact details, offer status, and next actions.

Performance visibility

Track website leads and acquisition activity without waiting on a vendor report.

Multi-rooftop support

Give each location its own widget setup, settings, users, and lead view.

Integrations when needed

API and webhook options are available for CRM, DMS, and custom workflows.

Competitive view

How OfferCapture.ai compares to common dealer-site alternatives

See how each option stacks up on control, lead quality, and conversion outcomes.

On-site instant offer flow
OfferCapture.ai
Yes
KBB / AccuTrade / Dealer eProcess tools
Usually
cars.com-powered instant offers
Yes
Basic dealer form (no instant offer)
No
Dealer-controlled pricing logic
OfferCapture.ai
Configurable
KBB / AccuTrade / Dealer eProcess tools
Black-box
cars.com-powered instant offers
Black-box
Basic dealer form (no instant offer)
Manual only
Lead + data ownership
OfferCapture.ai
Dealer-owned
KBB / AccuTrade / Dealer eProcess tools
Varies
cars.com-powered instant offers
Marketplace-linked
Basic dealer form (no instant offer)
Dealer-owned
Verification options (email / phone / SMS)
OfferCapture.ai
Built in
KBB / AccuTrade / Dealer eProcess tools
Limited
cars.com-powered instant offers
Limited
Basic dealer form (no instant offer)
Usually none
Condition-based value adjustments
OfferCapture.ai
Configurable
KBB / AccuTrade / Dealer eProcess tools
Preset logic
cars.com-powered instant offers
Preset logic
Basic dealer form (no instant offer)
No automation
Modern widget UX + photo upload
OfferCapture.ai
Yes
KBB / AccuTrade / Dealer eProcess tools
Standard UI
cars.com-powered instant offers
Fixed flow
Basic dealer form (no instant offer)
Form only
Why not built-in tools?
Dealer-controlled pricing logic, not black-box consumer estimates
Dealer-owned leads and data without marketplace retargeting
Wholesale-based offers built for margin
Configurable risk and margin settings for your acquisition strategy

Start with one store. Expand when you are ready.

No setup fees. No contracts. Launch with a hosted link or add the widget to your site.

Single Dealer
$89/mo

For single-store teams getting started.

Start free trial
  • 1 rooftop
  • Team access (up to 2 users)
  • 100 included leads/month
  • $5.50 per extra lead
  • Email verification
  • Instant offer lead capture
Most Popular
Growth Group
$249/mo

For growing dealer groups that need advanced controls.

Start free trial
  • Up to 5 rooftops
  • Team access (up to 15 users)
  • 300 included leads/month
  • $2.50 per extra lead
  • Email + SMS verification
  • API access
  • Webhook access
  • Remove OfferCapture.ai branding
Dealer Group
$749/mo

For larger operations that need scale and full platform access.

Start free trial
  • All features in Growth Group
  • Unlimited rooftops
  • Team access (unlimited users)
  • 1,000 included leads/month
  • $1.75 per extra lead

All plans include a 14-day free trial. No credit card required.

FAQ

Frequently Asked Questions

Get answers to common questions here.

Most dealers can start testing in minutes. You can use a hosted link right away, then add the website widget with one script when you are ready.

Start getting seller leads from your website.

Try OfferCapture.ai free for 14 days and launch with a hosted link or website widget.

No credit card required. Cancel anytime.